INTELLIGENCE & TRANSFORMATION STUDIO

Turning intelligence into real world advantage.

NovAstra helps ambitious businesses become faster, smarter, and more influential through intelligent systems. Unlike traditional agencies, we don't simply create campaigns. We engineer competitive advantage.

AI CONSULTING MARKETING SYSTEMS UGC
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01 / POSITION

Businesses don't need more noise. They need clearer thinking, better systems, and smarter decisions. Technology should amplify human potential — not replace it.

We partner with growing companies to design intelligent systems that improve how they operate, market, create content, and scale. We combine AI, strategy, automation, and brand thinking to help organizations work smarter — not harder.

STRATEGYSYSTEMSINTELLIGENCESTORYGROWTH

What we do

02 / CAPABILITIES
01

AI Consulting

Where AI actually creates value — identified, scoped, and put into production rather than piloted forever.

02

Automation

Manual work removed from the critical path. Workflows that run whether or not anyone remembers to run them.

03

Business Systems

Operations designed to scale: clear ownership, clean data, and process that holds under growth.

04

Marketing Strategy

Positioning and demand built on evidence. Direction first, channels second.

05

Content & UGC

Authentic stories produced at volume, with a system behind them instead of a scramble.

06

Brand Intelligence

Understanding how your market actually perceives you, and closing the gap deliberately.

07

Creative Direction

A coherent visual and verbal language across every surface the business touches.

08

Growth Operations

The connective tissue between marketing, sales, and delivery — instrumented and accountable.

03 / CORE PHILOSOPHY
Intelligence
INFORMED DECISIONS
Clarity
SHARED DIRECTION
Strategy
DELIBERATE CHOICES
Systems
SCALABLE EXECUTION
Freedom
COMPOUNDING GROWTH

Intelligence creates clarity. Clarity creates strategy. Strategy creates systems. Systems create freedom.

Architectural space / cinematic lighting
Premium workspace / real team
Abstract technology / motion

The stack we build on

04 / INTEGRATIONS

We work inside the tools your business already runs on, and connect them into systems that hold.

INTELLIGENCE
Anthropic OpenAI Perplexity Vector search
AUTOMATION
n8n Make Zapier Custom APIs
OPERATIONS
SmartSuite Notion Airtable Slack Linear
GROWTH
HubSpot Segment Webflow Looker

The people

05 / TEAM
Zhina Haghi
Zhina Haghi
FOUNDER AND CHIEF EXECUTIVE OFFICER
Kurtis Masteller
Kurtis Masteller
CHIEF OPERATING OFFICER